We designed the new MacBook to be not only thinner and lighter, but more functional and intuitive than ever before. To do that, we couldn’t just shave a millimeter here, a gram there. So we started from scratch, reinventing each essential element as part of a singular, deceptively simple design. It’s everything there is to love about Mac. In its purest form ever.
A keyboard reimagined from A to Z.
From the beginning, our goal was to design a full, uncompromising Mac experience. And a full-size keyboard is an essential part of that. In order to fit a full-size keyboard in the incredibly thin MacBook, we designed the keyboard from the ground up. Each component has been rethought specifically for the new MacBook, from the underlying mechanism to the curvature of the surface of each key to the distinctive new typeface. The result is a keyboard dramatically thinner than its predecessor. Now when your finger strikes the key, it goes down and bounces back with a crisp, consistent motion that makes typing with precision a breeze.
When we set out to design an incredibly thin keyboard, one of the first things we considered was how to backlight the keys in a way that took up less space while delivering an even cleaner and more refined look and feel. To do that, we removed the row of LEDs and the light guide panel that distributed light throughout the keyboard and instead placed an individual LED under each key. These LEDs are calibrated for uniform brightness, so every key and character looks clear and sharp with minimal light around the keycap. All while being engineered for as much energy efficiency as possible.
3 million pixels. 0.88 millimeter. Razor sharp.
The 12-inch Retina display on the new MacBook isn’t just picture perfect it’s also paper thin. In fact, at just 0.88 millimeter, it’s the thinnest Retina display ever on a Mac. A specially developed automated manufacturing process forms the impossibly thin edge-to-edge glass that’s only 0.5 millimeter thick. And we reduced the space between display components for a tighter, more integrated design.
The Force Touch trackpad. Press a little deeper, do a lot more.
The new Force Touch trackpad may look like other trackpads on the surface, but underneath it’s unlike anything that’s existed before. Force sensors detect how much pressure you’re applying, and the new Taptic Engine provides a click sensation when you press anywhere on the surface. Now the click that once was a single, mechanical function is just the start of what you can do with Force Touch. The sensory capabilities of the Force Touch trackpad allow you to tell your MacBook what you want it to do based on subtle differences in the amount of pressure you apply. This makes it possible to perform a variety of different actions in different apps, all on the same surface. And it can respond with haptic feedback you can actually feel, making your MacBook more usable and personal than ever before.
Innovation on every level.
To achieve all-day battery life,1 we needed to use every millimeter of space inside the slim MacBook enclosure. Traditional rectangular batteries leave unused space when placed in a curved enclosure, so we created a new type of battery technology that allowed for an innovative terraced battery cell, custom shaped to fit the specific contours of the enclosure. The result is 35 percent more battery cell capacity than would have been possible before. So all the available space in the enclosure is used, and you have all the battery life you need to get you through the day.
Incredibly portable. With one amazing port.
To create a notebook as thin and light as the new MacBook, we had to strive for efficiency in every detail, right down to how it connects to peripherals and power. So we contributed to a new universal connectivity standard that combines the essential functions you need every day in one dynamic port. The amazing USB-C port offers charging, quick USB 3 data transfer for connecting to external devices and peripherals, and video output that supports HDMI, VGA, and DisplayPort connections. All in a small, reversible design that’s one-third the size of the current USB port.
Connected to everything. Tethered to nothing.
The new MacBook is not just ready for the wireless world. It was designed for it. Thanks to the latest wireless technologies and innovative Apple software and services that let you get the most out of them you can do nearly everything you need without plugging in. This portability allowed for an incredibly light and compact design that gives you enough room for a battery that lasts all day (up to 9 hours).1 The new MacBook is designed to go anywhere you want to go. And do everything you want to do along the way.
OS X. It’s what makes a Mac a Mac.
OS X is the operating system that powers every Mac. Built on a rock-solid UNIX foundation, it’s engineered to take full advantage of what the hardware is capable of. It’s designed to be as easy to use as it is beautiful to look at. It comes with an amazing collection of apps you’ll use and love every day. And it enables your Mac and iOS devices to work wonderfully together.
One of the best things about a Mac is everything you can do with it.
Every Mac comes with apps for creativity and apps for productivity. It also comes with a collection of great apps for things you do every day, like surﬁng the web, sending mail and messages, and organizing your calendar. It even comes with an app for finding new apps. Your Mac is more than fullfeatured, its fully loaded.